1. Please describe in your own words the company you have started (in groups) at school.
2. What kind of product are you developing?
3. What marketing and/or advertising techniques are you using to promote it?
4. Please relate the talk you just watched to your product:
– What segment of society (consumers) are you targeting?
– Is your product “remarkable”? Why is that -in Seth Godin’s words- important?
– According to his theories, do you think you have chances of success? If so, why? (Please link your answer to the video)